Antera’s Sourcing module helps your team find promotional products quickly, compare options, and move selected products directly into the sales process. Instead of spending valuable time searching multiple supplier websites, copying product information, and manually rebuilding product details, your team can source products from one connected platform.
With supplier and product information readily available, salespeople can spend less time searching and more time creating the right solution for each customer.
Search Products Across Your Suppliers
Quickly search for products based on the requirements of a customer opportunity. Find items by product type, keyword, supplier, price range, and other available product information to narrow thousands of choices into relevant options.
Bring supplier product information into one place so your sales team can evaluate products without constantly moving between supplier websites and internal systems.
Access Real-Time Supplier Information
Through Antera’s supplier integrations and PromoStandards connectivity, your team can access available supplier information such as product details, pricing, inventory, colors, and other product data.
Better access to current information helps salespeople make more informed product recommendations while reducing the time spent manually researching availability and pricing.
Compare Products and Find the Best Fit
Finding a product is only part of sourcing. Your team needs to determine which products best fit the customer’s budget, brand, quantity, timing, and project requirements.
Antera helps keep product options organized so salespeople can evaluate alternatives and build stronger recommendations without relying on disconnected spreadsheets, browser tabs, and notes.
Move Products Directly Into the Sales Process
Once you've found the right products, keep the process moving without starting over. Selected products can become part of the customer’s presentation, quote, or order workflow, reducing duplicate entry and helping maintain accurate product information throughout the sales process.
The result is a more connected workflow:
Customer Request → Source Products → Select Options → Presentation or Quote → Order
Reduce Manual Product Entry
Supplier product information shouldn't have to be copied and pasted every time your team finds something for a customer.
By connecting sourcing with Antera’s broader sales and order workflows, product information can move forward with the opportunity. This helps reduce manual entry, improve consistency, and save valuable time—especially for sales teams sourcing products throughout the day.
Give Customers Better Choices, Faster
Speed matters when customers are looking for ideas. A faster sourcing process helps your salespeople respond quickly with relevant product recommendations rather than spending hours gathering information from multiple sources.
That creates a better experience for your customer while giving your sales team more time to focus on selling, creativity, and relationship building.
Key Sourcing Benefits
✓ Centralized Product Search — Find products from your supplier network in one connected environment.
✓ Supplier Connectivity — Access available product information through supplier and PromoStandards integrations.
✓ Real-Time Product Data — Work with current pricing, inventory, and product information when supported by the supplier.
✓ Faster Product Research — Spend less time searching supplier websites and manually gathering information.
✓ Better Product Recommendations — Compare options and identify products that fit customer requirements.
✓ Less Duplicate Entry — Carry selected product information into presentations, quotes, and orders.
✓ Connected Sales Workflow — Move from sourcing to selling without rebuilding the work.
✓ Faster Customer Response — Give customers relevant product ideas and options sooner.
From Search to Sale—All Connected
Antera turns sourcing into part of the sales workflow instead of a separate research task. Find the right products, present the best options, build the quote, and move the opportunity toward an order—all while keeping product and customer information connected.
Find It. Present It. Quote It. Sell It.